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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

OTHER / SPOTTED

Locals: we all find out plenty of local farmers and other stakeholders in our area in those days. Connect with them, think how to include their products in you offer and how to support your local community in those days. Be an active member and make small actions to help. We are all members of the same destination and together we are stronger. (April, 2020)

Tourism business representative

Slovenia

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

For me, tourism is the most important thing in life. Without tourism, my family would not have work in our valley and probably they had to move to a bigger city to find new work. Tourism guarantees us a high standard of living in the most beautiful places on Earth. (June, 2020)

Student

Italy

CHALLENGES

As a current employee in the hospitality industry, I have been forced to stop working due to the coronavirus. I was working to complete my field study at the Inn at Virginia Tech, which I was enjoying so much. Now due to the virus, I am no longer able to work and I am unsure whether I will be able to return to work in the future. (April, 2020)

Tourism employee

United States

CONCERNS

Many enterprises are loosing big amounts of money due to the fact they are not producing but they are still paying probably some fixed costs their enterprises may have. So, after this they will probably not think about how the planet has improved in terms of sustainability but how much money they lost and how can they gain it back the easiest and fastest way as possible instead of doing it in the most sustainable way as possible for helping the planet. (April, 2020)

Student

Spain

IDEAS

1) Get connected - even with "enemies" - in your destination. The weakest determines the faith of all players of a destination in a pandemic situation.

2) Get digital - digitalization helps to make tourism resilient.

3) Get human - do not focus on profit, focus on customers.

4) Create experiences instead of money traps. (May, 2020)

Researcher, academic

Germany

I CAN OFFER

I can keep people company or help them with basic info about how to use electronic devices to keep in touch with friend and relatives. (April, 2020)

Student

Slovenia

I NEED

We need tourists. Or help to find a digital way of earning money on what we do. (April, 2020)

Tourism business representative

Sweden

SOLUTIONS

Protect the resource at all costs. If communities and the attraction (I'm thinking here wildlife) isn't benefiting then it's time to re-consider new options. (April, 2020)

Researcher, academic

Canada

EXPLOITATION

Global airlines and hotels holding back payments or only providing credits to customers, yet laying people off, and seeking bailouts. (April, 2020)

Researcher, academic

Canada

OTHER / SPOTTED

I think that every organization/company... should start to prepare some kind of plan. They should try to adapt and work from home, come up with alternatives so they don't completely lose costumers/visitors...For example many museums started to offer virtual tours. (March, 2020)

Student

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project