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#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

OTHER / SPOTTED

I think that the fact tourism is highly affected is not that big of the problem. Yes it’s true that people won’t travel during the epidemic, but when everything is over, people will travel again, they won’t just stop. Maybe this is a great chance for everybody to see how much we all can do to help restore Earth, not just in tourism, but in the whole industry sector. (March, 2020)

Student

Slovenia

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

For me, tourism means coming out of your comfort zone seeing new things and places and experiencing new adventures. (October, 2020)

Student

Austria

CHALLENGES

No income (we are not allowed to open the hotels yet), it is difficulf to employ people back not knowing wheather the guests will come after we reopen the hotel, we were planning to have one of the best year, all our group reservations were cancelled. (May, 2020)

Tourism business representative

Slovenia

CONCERNS

Many enterprises are loosing big amounts of money due to the fact they are not producing but they are still paying probably some fixed costs their enterprises may have. So, after this they will probably not think about how the planet has improved in terms of sustainability but how much money they lost and how can they gain it back the easiest and fastest way as possible instead of doing it in the most sustainable way as possible for helping the planet. (April, 2020)

Student

Spain

IDEAS

The future of tourism is bright. After this crisis all people will want to do is travel. We need to focus on providing unique quality experiences for the travelers, sustainability and safety of a destination & happiness of the locals. (April, 2020)

Student

Slovenia

I CAN OFFER

Digital marketing, Consulting, Guests research, Data-driven decisions (May, 2020)

Tourism or convention office, event organizer

Slovenia

I NEED

Perhaps creating a small, inspired group of us for idea sharing, innovation and fostering creative thinking as we are all, in one way or the other, locked into the square box thinking (May, 2020)

Researcher, academic

Croatia

SOLUTIONS

Our country helps us. Without her help, businesses would have already collapsed. (July, 2020)

Tourism employee

Slovenia

EXPLOITATION

https://www.ft.com/content/19d90308-6858-11ea-a3c9-1fe6fedcca75 - link to the article written by Yuval Noah Harari that I find curious, as it opens many cotroversial questions and dilemas for the future - as the author states amongst other emphases - a shift from “over the skin” to “under the skin” surveillance, with the use od biometric data. (April, 2020)

Student

Slovenia

OTHER / SPOTTED

Communicate: build up your digital community now! Talk to you guests of tomorrow, contact the loyal guests and ask how are they doing. They will really appreciate it. Encourage people to stay home today and travel tomorrow. Share positive messages and make people dream about your destination. (April, 2020)

Tourism business representative

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project