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#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

I NEED

Cheap credit with low or no participation of own money, funding for tourism developement, higher value of 'de minimis' for one company, more help from NTO to promote out destination. (May, 2020)

Tourism business representative

Slovenia

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

To me tourism is a big part about a globalized world since it means we can can get out of our usual envirnoment and see something we dont usually see. It is a nice distraction from the normal, boring everyday life and a chance to experience something out of the ordinary. The feeling you get when you finally reach the date of your flight, the excitement rushing through the veins when you board the airplane and then the relief when you finally land in your desired destination, is incredible. Suddenly you are in a whole diffrent world, a whole diffrent culture. It is very important to me, that we are able to see the whole planet that we are living on and experience all the different cultures and vibes that people from other parts of the world give you. (December, 2020)

Student

Austria

CHALLENGES

I love my home country Austria and all the peculiarities, but I also miss going abroad and have some time to relax far away from the everyday stress. But the biggest challenge is to stay calm and sit in the home office and there is nothing you can do against the virus. But all after all that's only complaining on a high comfort level. I should be happy that all of my family members are healthy and nobody lost the job or anything like that. (December, 2020)

Student

Austria

CONCERNS

Hotel and hospitality businesses do not have the cash flow to continue before the pandemic is over. I expect many to go out of business. This is terrible for existing stakeholders and may potentially be opportunity for newcomers. (April, 2020)

Student

Japan

IDEAS

Go digital, as much as possible. But how do we earn money on a dogsled tour digital? I am not sure. (April, 2020)

Tourism business representative

Sweden

I CAN OFFER

Sharing of efforts by OTA and fintech companies and so on. (April, 2020)

Researcher, academic

Japan

I NEED

We need a solid, open-minded, propositive local government and entrepreneurs who are willing to collaborate. (October, 2020)

Student

Italy

SOLUTIONS

Offering alternative future dates later this year and then next year instead of automatically accepting a cancellation. (May, 2020)

Tourism or convention office, event organizer

United Kingdom

EXPLOITATION

https://www.ft.com/content/19d90308-6858-11ea-a3c9-1fe6fedcca75 - link to the article written by Yuval Noah Harari that I find curious, as it opens many cotroversial questions and dilemas for the future - as the author states amongst other emphases - a shift from “over the skin” to “under the skin” surveillance, with the use od biometric data. (April, 2020)

Student

Slovenia

OTHER / SPOTTED

Whilst this is major setback for tourism as we know it and many businesses will suffer as a result, I at least hope this will present an opportunity for the industry to change for the better. A more sustainable approach to tourism is needed, perhaps this will kick start it. (May, 2020)

Tourism business representative

United Kingdom

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project