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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

I NEED

I think our company needs a good and positive employee force, including maintaining good HR practices and encouragement to give employees. Personally, the company also needs a plan from our boss going forward (as hard and uncertain as the world is making that on him). (April, 2020)

Tourism employee

United States

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

Providing other people new and exciting destinations for reasonable prices. (October, 2020)

Student

Croatia

CHALLENGES

All is limited, but possible. (November, 2020)

Student

Croatia

CONCERNS

I personally am very afraid of a second wave. I hope that the measures were not relaxed too soon. Because politicians have given away quite a few financial packages in the past, but these almost only help large companies, I fear that many small businesses will not be able to reopen their businesses. (June, 2020)

Student

Austria

IDEAS

Finding unknown path and parts of solitude, detoxing etc. has been an emerging trend for the last couple of years and I do believe this is a way we could be able to deal with current situation. Slovenia still has lots of unpopulated and secluded areas that could be a great resource to start working on secluded and off the grid holiday packages that are more connected with local experiences and general well being. I believe back to nature should be one of our primary focus during the upcoming tourism season and creating a bond between lesser people that includes spiritual, sport, culture and creative ways of spending time outdoors. We always considered outdoors as being only a spiritual and sports related free time activities, but culture should start being one of the vocal points that should be included in this spectrum now. (March, 2020)

Tourism business representative

Slovenia

I CAN OFFER

As a second year MBA student at Kyoto University, I would be happy to help gather information and resources available. (April, 2020)

Student

Japan

I NEED

Resources for online marketing and website redesign. (July, 2020)

Tourism business representative

Slovenia

SOLUTIONS

For the individual properties, it came down to providing refunds and vouchers for another stay to guests who had already booked for the next few months, as we know they won't be allowed to come stay due to state laws. As a company, we want to keep our employees safe and healthy as well, so telling the ones who can work to work from home. Keeping honest and open communication between the higher-ups and the employees about the status of the company, their working timeline, and honestly anything they have questions and concerns about. (April, 2020)

Tourism employee

United States

EXPLOITATION

Not do much an exploitation as such, but discounting I see amongst hotels in Japan will not save the industry as it causes the Prisoner's Dilemma. Everyone could suffer as a result. (April, 2020)

Student

Japan

OTHER / SPOTTED

We need to raise more awareness about the 'Anthropocene' and the need to move to a form of ecological tourism. (July, 2020)

Researcher, academic

Cyprus

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project