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#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

I NEED

Advocacy and research to examine the extend to which local operators are good for local economies and data mining to determine the degree of public funding going to non-local businesses and myriad of funding eligibility rules across the circumpolar world. Perhaps our jurisdiction could learn from others. (April, 2020)

Tourism business representative

Canada

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

Passion and exploring the life from all angles. (November, 2020)

sustainable tourism advocate

Italy

CHALLENGES

Normally I earn most of my money during the winter season. This year I could just work half-season until everything shut down. Now for my and my family, the biggest challenge is for sure to find new ways to earn enough money also during this crisis. (June, 2020)

Student

Italy

CONCERNS

The recovery from coronavirus will see those who are not committed to sustainability say we have to postpone such concerns and focus on growth.

Those who are committed to sustainability risk believing too greatly that 'this is our moment', and not challenging our own assumptions enough. (April, 2020)

Inventor, consultant

France

IDEAS

Hospitality is the most personal human interaction industry. I don't see how the hospitality industry will be able to become virtual like most industry's are becoming due to the coronavirus. That being said, I think the hospitality industry should shift a lot of focus to nature based tourism. This would allow people to practice social distancing and enjoy beautiful places in nature at the same time. An idea would be to establish an open air outdoor hotel in close to great hiking spots, where the hotel would serve as a base camp. This way tourists can go hiking all day then comeback and enjoy the services usually provided by a hotel, while still enjoying being outside in the fresh air. (April, 2020)

Student

United States

I CAN OFFER

In regards to learning new skills or getting certifications, here are some websites that may help:

https://www.cvent.com/en/certification/cvent-student-certifications

https://aws.amazon.com/certification/

https://www.facebook.com/business/learn/certification

https://www.thebridalsociety.com/certification-conferences

https://www.khanacademy.org/computing/computer-programming

https://www.strikingly.com/ (make a portfolio for free!) (April, 2020)

Student

United States

I NEED

It would be nice to hear more ideas and support from professors at my institution as well as other institutions that are leaders in hospitality/tourism and/or business in how to react in these times (i.e. Cornell, HBS, Michigan State, etc.). (April, 2020)

Student

United States

SOLUTIONS

We try to be in contact with our guests and followers through our social media. We are publishing more content for inspiration and also with a support for local businesses. (April, 2020)

Tourism or convention office, event organizer

Slovenia

EXPLOITATION

The media partly exploit the situation of the pandemic to get attention and generate sales. However, the media is not aware, or perhaps unfortunately they are - even sadder that this hype in the media - can make the population sick. (October, 2020)

Student

Austria

OTHER / SPOTTED

Communicate: build up your digital community now! Talk to you guests of tomorrow, contact the loyal guests and ask how are they doing. They will really appreciate it. Encourage people to stay home today and travel tomorrow. Share positive messages and make people dream about your destination. (April, 2020)

Tourism business representative

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project