The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions.
So far we have received more than 900 responses in which these questions have been discussed::
How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
Which CHANGES would you like to see? If any?
What are your CHALLENGES and CONCERNS?
What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?
In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.
Don't forget to share YOUR insights (for the first time or again, with new observations):
The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.
I CAN OFFER
Our metodology for marketing is based on customer typologies, personas. We work a lot with models that combine the destination's resources and products with the personas that can be relevant for the destination. We also have resources regarding sustainability issues and culturally sensitivity in tourism, as we work a lot with Sami tourism. (May, 2020)
Tourism or convention office, event organizer
Norway
Explore #TourismFromZero perspectives
Different perspectives on the selected topic: ALL
Tourism business representative
Bosnia Herzegovina
Tourist
Singapore
Tourism business representative
Slovakia
#From Instagram
TOURISM MEANS
I can't imagine my life without tourism. It is my work, passion and joy. (July, 2020)
Tourism employee
Slovenia
CHALLENGES
As an inbound adventure tour operator, the ban on international challenge presented the most immediate challenge with booking cancellations and postponements. Now, as we prepare to relax lockdown restrictions, the challenge is to provide travel experiences that enable guests to travel with us safely and to ensure the continued safety of the communities we visit. (May, 2020)
Tourism business representative
United Kingdom
CONCERNS
The main concern I have is, that when this all will be over, that people will just get crazy and want to visit the whole world and be greedy. (April, 2020)
Student
Slovenia
IDEAS
I believe tourist destinations should do their best to create virtual (hopefully paid) experiences of what their destination is all about, filmed in both VR and normal video. This could allow people at home to get a taste of actually visiting the tourist destination such as Disneyland, Cozumel, or Yosemite. Providing a tour would also hopefully incentivize people to visit the destination once this all blows over. (April, 2020)
Student
United States
I CAN OFFER
I am availible if people want to talk - wheter they have troubles accepting these new situation. (March, 2020)
Student
Slovenia
I NEED
Cheap credit with low or no participation of own money, funding for tourism developement, higher value of 'de minimis' for one company, more help from NTO to promote out destination. (May, 2020)
Tourism business representative
Slovenia
SOLUTIONS
Offering alternative future dates later this year and then next year instead of automatically accepting a cancellation. (May, 2020)
Tourism or convention office, event organizer
United Kingdom
EXPLOITATION
It´s sad that there are so many cheaters who just want to get all the money which is spend by the state to help the little enterprises to survive the crisis, so that those who really need the money, don´t have any chance to work against their problems ... (June, 2020)
Student
Germany
OTHER / SPOTTED
I think that the fact tourism is highly affected is not that big of the problem. Yes it’s true that people won’t travel during the epidemic, but when everything is over, people will travel again, they won’t just stop. Maybe this is a great chance for everybody to see how much we all can do to help restore Earth, not just in tourism, but in the whole industry sector. (March, 2020)
