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#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

I NEED

I think our company needs a good and positive employee force, including maintaining good HR practices and encouragement to give employees. Personally, the company also needs a plan from our boss going forward (as hard and uncertain as the world is making that on him). (April, 2020)

Tourism employee

United States

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

An opportunity to discover new places and cuisines. (April, 2020)

Tourist

Italy

CHALLENGES

As an inbound adventure tour operator, the ban on international challenge presented the most immediate challenge with booking cancellations and postponements. Now, as we prepare to relax lockdown restrictions, the challenge is to provide travel experiences that enable guests to travel with us safely and to ensure the continued safety of the communities we visit. (May, 2020)

Tourism business representative

United Kingdom

CONCERNS

That mass tourism and destruction of tourism destinations and local communities will occur again. (April, 2020)

Student

Netherlands

IDEAS

I think the leaky bucket theory proposed by the New Economics Foundation should be utilized in future tourism. (July, 2020)

Student

Japan

I CAN OFFER

Relationships with Japanese art-tourism practitioners.

Networking to Japanese service researchers.

Collaborative (virtual/ real) place with industrial association people. (June, 2020)

Researcher, academic

Japan

I NEED

We need customers, interesting local providers, accommodations that will meet safety standards. (July, 2020)

Tourism employee

Slovenia

SOLUTIONS

Everyone can show everyone that renunciation is possible and necessary in this situation. Meanwhile, you can put your money into small businesses to keep the economy running, even if it is only for one take away dinner. (April, 2020)

Student

Germany

EXPLOITATION

Global airlines and hotels holding back payments or only providing credits to customers, yet laying people off, and seeking bailouts. (April, 2020)

Researcher, academic

Canada

OTHER / SPOTTED

Whilst this is major setback for tourism as we know it and many businesses will suffer as a result, I at least hope this will present an opportunity for the industry to change for the better. A more sustainable approach to tourism is needed, perhaps this will kick start it. (May, 2020)

Tourism business representative

United Kingdom

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project