Header
  • SURVEY
  • IDEAS
  • Podcast
  • Locals
  • Disclaimer
  • WINE
  • About
  • The purpose
  • From zero to hero
  • Coordinators
  • Supporters
  • vodilne foto
  • Supporters text
  • #TourismFromZero
  • #TourismFromZero with locals

#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

SOLUTIONS

A solution for bars to deliver cocktails already exists in Austria, Graz:

https://www.rollingpin.at/news-events/corona-krise-oesterreichweiter-cocktail-lieferservice-startet (June, 2020)

Student

Austria

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

I can't imagine my life without tourism. It is my work, passion and joy. (July, 2020)

Tourism employee

Slovenia

CHALLENGES

Travel cancellations by passengers. We are not currently receiving any new bookings. (July, 2020)

Tourism employee

Slovenia

CONCERNS

I personally am very afraid of a second wave. I hope that the measures were not relaxed too soon. Because politicians have given away quite a few financial packages in the past, but these almost only help large companies, I fear that many small businesses will not be able to reopen their businesses. (June, 2020)

Student

Austria

IDEAS

We are going to focus on local/regional tourists.

People are going to want more sincere/personal contact in this new sterile world.

Our destination is going to gain from the crisis and become an niche destination for aero tourists, since we have a small, not very frequent airport :D (April, 2020)

Tourism business representative

Slovenia

I CAN OFFER

Our metodology for marketing is based on customer typologies, personas. We work a lot with models that combine the destination's resources and products with the personas that can be relevant for the destination. We also have resources regarding sustainability issues and culturally sensitivity in tourism, as we work a lot with Sami tourism. (May, 2020)

Tourism or convention office, event organizer

Norway

I NEED

Resources for online marketing and website redesign. (July, 2020)

Tourism business representative

Slovenia

SOLUTIONS

The best solution in my opinion is, that we have to digitize the workflow and learn to handle the e-progress. (December, 2020)

Student

Austria

EXPLOITATION

Not do much an exploitation as such, but discounting I see amongst hotels in Japan will not save the industry as it causes the Prisoner's Dilemma. Everyone could suffer as a result. (April, 2020)

Student

Japan

OTHER / SPOTTED

It's been about 30 years since I started this job. I have experienced the collapse of the Internet bubble, the Lehman shock, the Great East Japan Earthquake, and so on. Marketing techniques such as sales measures, cost control, and attracting customers during these times are the know-how of tourism that cannot be learned in normal times. (June, 2020)

Researcher, academic

Japan

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project