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#TourismFromZero initiative

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The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

TOURISM MEANS

I can't describe tourism just with one word, for me its very complex and not all about a business sector. As I'm from Austria, I know that tourism is one of the biggest player in our country and we couldn't live this comfortable life without all the tourists that are visiting us during the year. But at the same time I'm a tourist as well, when I visit other countries or cities, so I can see both sites and think in a world like this we all know both sites and we barely think about the consequences we cause, by traveling this much and "fast". To cut a long story short, tourism means freedom to me but in the same way it can stress me out, as I'm living in Vienna with a lot of ignorance tourists all day long. (October, 2020)

Student

Austria

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

For me, tourism has just as much to do with locality as with business. I believe that we need to discuss tourism not only from a touristic point of view, but rather from a perspective where local businesses, infrastructure, cultural institutions and the local societies in total is taken into consideration as the foundation for all tourism. Since tourism affects all parts of a local community, tourism development should work bottom-up, where locals are involved to ensure that development follows up on the locals values and needs for their own society. With this approach, tourism can add to sustainable growth and welfare, contribute to increased cultural understanding and respect and be a part of the environmental solutions. (May, 2020)

Tourism or convention office, event organizer

Norway

CHALLENGES

There are changing travel conditions and challenging times if you want to travel. But there are also cuttings in your personal life, like the university life. I haven't seen my colleagues from university since February. The learning from home is challenging because no one could tell you how you should do it, its new for everyone. At work, we had short-time work for about half a year, and we still don't know what happens next. (October, 2020)

Student

Austria

CONCERNS

People have less appetite for travelling in flying aluminium tubes or sailing in floating tin cans. (May, 2020)

Tourism or convention office, event organizer

United Kingdom

IDEAS

In my opinion there should be a possibility during quarantine that you are allowed to spend quarantine in other places - for example rent out an apartment with a terace or garden and stay there for the next month (min. stay atleast 2 weeks) - you are only allowed to stay on your premises and shop for neccesities. That way there still won't be any overcrowded places.

Doing this would help the tourism industry to atleast "stay above water" financially and offer tourists to change their surroundings from time to time. (April, 2020)

Tourism employee

Slovenia

I CAN OFFER

Relationships with Japanese art-tourism practitioners.

Networking to Japanese service researchers.

Collaborative (virtual/ real) place with industrial association people. (June, 2020)

Researcher, academic

Japan

I NEED

Undisturbed places in the forest where I can swim in the forest, so to speak. Where I can relax and recover from everyday life. (June, 2020)

Student

Austria

SOLUTIONS

https://www.lifehack.org/articles/lifestyle/13-tips-to-face-your-fear-and-enjoy-the-ride.html (November, 2020)

Student

Slovenia

EXPLOITATION

Not do much an exploitation as such, but discounting I see amongst hotels in Japan will not save the industry as it causes the Prisoner's Dilemma. Everyone could suffer as a result. (April, 2020)

Student

Japan

OTHER / SPOTTED

Impact of COVID-19 on Travel: Foreign Travel Industry Needs an Immediate Rescue Plan:

This article is based on India's data but it could be translated to all the other countries in the world affected by coronavirus, because it is hitting the tourism sector the same way everywhere.

First it states that globally there is already an economic recession due to the fact that more than one-third of the global population is under restrictions. One of the worst-hit sectors is the tourism travel industry, not only by the evidence of the quarantine but also the cancellation of all the international flights. Currency exchange market depends a lot on travelling so it will drop off incredibly.

During the last years tourism was unstoppably growing in India but now this sector will have just to fight for survival, because even if quarantine ends and people go back to their jobs, travelling will probably still be restricted. He is also stating that in many countries the governments already started up plans for saving the tourism sector but India is not one of them, and should start working on that.

He gives four possible solutions to it: Cancel or postpone the proposed TCS on foreign travel that was introduced in the Finance Bill (2020), One-year GST Relief, Exclusive Fund Allocation for the Tourism Sector, Interest-free Credit Facilities for the Travel Sector.

See the original file here: https://www.entrepreneur.com/article/348757 (April, 2020)

Student

Spain

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project