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#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

SOLUTIONS

For me the best solution at that time was simply to make the best of it and rethink my lifestyle. I realized how important social contacts are and how little we actually appreciate it. I followed the rules and in the end I can say that I did everything I could to get through the pandemic quickly. (December, 2020)

Student

Austria

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

A way to grow, explore, learn. A way to observe the ways others do things or on the other hand why or what is different and why. It has always been the best means of growth for me. (April, 2020)

Tourist

Slovenia

CHALLENGES

The biggest challenge that the crisis brings with it is the economic aspect. Due to the almost global shutdown of the economy, it is not yet certain how bad the economy will be in the future. Tourism has been hit pretty hard, especially in Tyrol, and will therefore have a heavy loss in occupancy and reservations. How bad it actually gets is still unclear. (June, 2020)

Student

Austria

CONCERNS

I am concerned for my housekeepers and frontline staff safety and health. They will be interacting with guests that could be sick or cleaning rooms that could contain the COVID-19 virus. Employee safety is a must, and with this face mask shortage prioritizing medical facilities, hotel owners have no priority to receive this essential item to keep frontline employees healthy. (March, 2020)

Tourism business representative

United States

IDEAS

CRM - email clients: »Hey, you used our service last year, can we get in touch through Skype so you can tell us what you liked, what bothered you, etc.«, contact loyal customers and share your favorite memories with them, send a recipe of their favorite food, an e-book with tips for exploring the secret corners of your tourist destination (April, 2020)

Student

Slovenia

I CAN OFFER

Usually local operators have partnerships with other local operators - we stick together and support each other. This is true in the Northwest Territories, Canada. (April, 2020)

Tourism business representative

Canada

I NEED

We need more resources on digital solutions and on solutions for destination development, destination management and consumer behavior. (May, 2020)

Tourism or convention office, event organizer

Norway

SOLUTIONS

Group trips of up to 10 passengers within the EU.

Tailored travel programs for individual travelers. (August, 2020)

Tourism employee

Slovenia

EXPLOITATION

https://www.ft.com/content/19d90308-6858-11ea-a3c9-1fe6fedcca75 - link to the article written by Yuval Noah Harari that I find curious, as it opens many cotroversial questions and dilemas for the future - as the author states amongst other emphases - a shift from “over the skin” to “under the skin” surveillance, with the use od biometric data. (April, 2020)

Student

Slovenia

OTHER / SPOTTED

I support the initiative, but I am afraid we cannot save tourism until the virus spreads. (August, 2020)

Tourism employee

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project