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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

CHALLENGES

With the situation at hand the challenge is to rethink the way we do tourism. The way it impacts all involved. (April, 2020)

Tourist

Slovenia

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

I think tourism is an important part of my life. I like to travel and explore new countries and cultures. Not everybody has the money and time to travel and that is the reason why I am pleased to be able to travel and be a tourist. (June, 2020)

Student

Austria

CHALLENGES

Tourism is an extremely sensitive activity, which is affected by various phenomena: natural disasters, weather influences, unfavorable political situations, religious tensions, pandemics, epidemics. Therefore, it is necessary to constantly adapt in this industry, which is easier in smaller tourism companies. (August, 2020)

Tourism employee

Slovenia

CONCERNS

Travelling becomes very high risk for health. (May, 2020)

Tourist

China

IDEAS

Finding unknown path and parts of solitude, detoxing etc. has been an emerging trend for the last couple of years and I do believe this is a way we could be able to deal with current situation. Slovenia still has lots of unpopulated and secluded areas that could be a great resource to start working on secluded and off the grid holiday packages that are more connected with local experiences and general well being. I believe back to nature should be one of our primary focus during the upcoming tourism season and creating a bond between lesser people that includes spiritual, sport, culture and creative ways of spending time outdoors. We always considered outdoors as being only a spiritual and sports related free time activities, but culture should start being one of the vocal points that should be included in this spectrum now. (March, 2020)

Tourism business representative

Slovenia

I CAN OFFER

During this time, our company is continuing to do a little "catch-up" and behind the scenes work. This includes spicing up our website (and the property's websites) to attract guests for after quarantine and freshening up our restaurants' menus. Corporate employees are also brain-storming special deals and offers for after quarantine as well. (April, 2020)

Tourism employee

United States

I NEED

We would need to know more predicitons on the life after. We would need succesfull (guerilla) promotion to (new) markets. (April, 2020)

Tourism business representative

Slovenia

SOLUTIONS

A very cool best practice I found is placed in Alta Badia. In this summer every hut and restaurant in the mountains is offering the possibility to take away the lunch in a picnic basket. With this service, you don't have to sit down on a table but you can join your meal on a meadow. (June, 2020)

Student

Italy

EXPLOITATION

Criminals phishing company details to claim subsidies entitled for small businesses in various states of Germany. (May, 2020)

Researcher, academic

Germany

OTHER / SPOTTED

We need to rethink and build a more sustainable and transparent system. (June, 2020)

Researcher, academic

China

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project