The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions.
So far we have received more than 900 responses in which these questions have been discussed::
How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
Which CHANGES would you like to see? If any?
What are your CHALLENGES and CONCERNS?
What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?
In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.
Don't forget to share YOUR insights (for the first time or again, with new observations):
The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.
I NEED
We would need to know more predicitons on the life after. We would need succesfull (guerilla) promotion to (new) markets. (April, 2020)
Tourism business representative
Slovenia
Explore #TourismFromZero perspectives
Different perspectives on the selected topic: ALL
Tourism business representative
Bosnia Herzegovina
Tourist
Singapore
Tourism business representative
Slovakia
#From Instagram
TOURISM MEANS
I can't describe tourism just with one word, for me its very complex and not all about a business sector. As I'm from Austria, I know that tourism is one of the biggest player in our country and we couldn't live this comfortable life without all the tourists that are visiting us during the year. But at the same time I'm a tourist as well, when I visit other countries or cities, so I can see both sites and think in a world like this we all know both sites and we barely think about the consequences we cause, by traveling this much and "fast". To cut a long story short, tourism means freedom to me but in the same way it can stress me out, as I'm living in Vienna with a lot of ignorance tourists all day long. (October, 2020)
Student
Austria
CHALLENGES
We lost about one month of our most busy season, thats a huge lost of money. For a small and pretty new business there is no savings, we did a big investment last summer and then we really needed the season to go on as planned. Our biggest challenge right now is to survive. In this strange situation we don´t know anything, will there be a summer season with tourists? How will the next winter be? How are we gonna plan? Do we need to sell away a lot of eqipment to lower our costs and then maybe don´t have enough capacity for next winter? To not know when this will end is the worst part. (April, 2020)
Tourism business representative
Sweden
CONCERNS
That people will be afraid to travel again. (May, 2020)
Tourism employee
United Kingdom
IDEAS
Push domestic tourism. Feature your Covid safety positives. eg Deep clean. For me in self catering, the fact that people can maintain absolute social distancing. (May, 2020)
Tourism or convention office, event organizer
United Kingdom
I CAN OFFER
I work in the hotel management in a luxury castle. There we can provide our guests the maximum comfort with a 8 ha garden (and we only have 25 rooms/suits) so it is perfect for guests, who want a short break from there everyday life, who wants to relaxe, who wants to enjoy the nature.
So nowadays it is necessary to provide your guests everything they want. That they leave your hotel with a smile. (October, 2020)
Student
Austria
I NEED
I need resources that could help provide guidance for a graduating senior on how to best position themselves in finding a job in an economy going through a recession right now. (April, 2020)
Student
United States
SOLUTIONS
Educate tourism workers on sustainable tourism and how to be mindful about locals and the environment. (April, 2020)
Local resident
Slovenia
EXPLOITATION
VIPs saying we're all in this together to promote themselves. (April, 2020)
Student
Germany
OTHER / SPOTTED
Strategy for opening: personalize your offer. Think about how people will travel and plan how to highlight your strengths. Who will be your buyer? Prepare new experiences for individuals or really small groups involving the locals. (April, 2020)
