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#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

CONCERNS

The recovery from coronavirus will see those who are not committed to sustainability say we have to postpone such concerns and focus on growth.

Those who are committed to sustainability risk believing too greatly that 'this is our moment', and not challenging our own assumptions enough. (April, 2020)

Inventor, consultant

France

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

A set of services or service systems to provide transformative experiences to customers. (April, 2020)

Researcher, academic

Japan

CHALLENGES

Due to limitations resulting from the spread of the coronavirus, we made only two trips this year. We had to postpone other trips to next year. Part of the employees are still at home waiting for work. (August, 2020)

Tourism employee

Slovenia

CONCERNS

My concern is that a lot of tourism employees will be left out and forgotten for some time. But on the other hand, my concern is that after quarantine people will rush to all places possible and again fill all the carrying capacities of destinations. (April, 2020)

Student

Slovenia

IDEAS

Start virtual tours or experiences (September, 2020)

Tourism business representative

India

I CAN OFFER

Digital marketing, Consulting, Guests research, Data-driven decisions (May, 2020)

Tourism or convention office, event organizer

Slovenia

I NEED

We would need to know more predicitons on the life after. We would need succesfull (guerilla) promotion to (new) markets. (April, 2020)

Tourism business representative

Slovenia

SOLUTIONS

We need an effective vaccine that will protect the population and allow it to travel normally. (August, 2020)

Tourism employee

Slovenia

EXPLOITATION

There have been cases I heard of where companies would apply for financial support from the government, even though they where not entitled to get it and had no real need for it. (June, 2020)

Student

Austria

OTHER / SPOTTED

It is my opinion, that now we have time to prepare fresh trip ideas and new routes, for ourselves or for others, if we work in a travel agency and so when all this is over, we will be able to offer something new, innovative and different to tourists. (March, 2020)

Student

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project