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#TourismFromZero initiative

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The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

TOURISM MEANS

The thing about travel that leaves the biggest impression on me is definitely just the general vibe/feel you get from a place, not necessarily the main tourist attractions, museums, etc...I think that most of the feeling you get from a city is contributed by the locals; their lifestyle and shared values. That’s why meeting new people and getting to know more about their culture and outlook on life is the thing I’m most excited for when traveling. (April, 2020)

Student

Slovenia

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

Traveling is said to be the only thing you can buy that brings you happiness. That feeling of waking up and realizing you will finish your day in a new country where everything will be yet to explore is just crazy. Usually when I try to think of events that happened in the past in some particular time period I always use travel to navigate easier in my mind. For example, what have I been up to in September 2018? I know it's been a great month because I spent 7 days in Greece! Anything else I remember without thinking hard besides that week? Not really... What I am trying to say is that traveling is very impactful. Every journey changes you a bit and adds something to your life. That is what I love the most about it. (April, 2020)

Student

Slovenia

CHALLENGES

The challenge is to adjust the travel offer. Previously, we mainly organized longer trips to other continents, but now we are forced to prepare new products. We are preparing one- and multi-day trips around Slovenia, but after such trips there is less interest from our guests. They mostly travel around Slovenia alone. (August, 2020)

Tourism employee

Slovenia

CONCERNS

I am quite concerned about a second corona virus outbreak since borders are open again and new Covid-19 cases appeared. By now I cancelled my already planned trips for the rest of the year as I still feel pretty uncomfortable with the situation. (June, 2020)

Tourist

Austria

IDEAS

For people who love to travel, the worst case is not to plan. Fot those every travel stops with a new travel plan, even in maybe their domestic area. So it is crucial for tourism companies not to stop comunicating with people outhere and give them hope for best summer, best experience, best day trip, best family time... Don't focus on the ones who will not come, focus on the ones who will come "with a little help of the current situation". (April, 2020)

Student

Austria

I CAN OFFER

Resources that each of us can contribute is humanity. It is important that even in such difficult times as these, no one forgets about the other. And because I am still quite young and fit, I can try to help others who are not doing so well as much as possible with all the possibilities I have. (December, 2020)

Student

Austria

I NEED

We need customers, interesting local providers, accommodations that will meet safety standards. (July, 2020)

Tourism employee

Slovenia

SOLUTIONS

All kinds of online stores. (June, 2020)

Student

Germany

EXPLOITATION

The protests of stay in place orders. (April, 2020)

Student

United States

OTHER / SPOTTED

Locals: we all find out plenty of local farmers and other stakeholders in our area in those days. Connect with them, think how to include their products in you offer and how to support your local community in those days. Be an active member and make small actions to help. We are all members of the same destination and together we are stronger. (April, 2020)

Tourism business representative

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project