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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

I NEED

Surveys, how to apply sustainability in a ski resort. (April, 2020)

Local resident

Italy

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

To me tourism is a big part about a globalized world since it means we can can get out of our usual envirnoment and see something we dont usually see. It is a nice distraction from the normal, boring everyday life and a chance to experience something out of the ordinary. The feeling you get when you finally reach the date of your flight, the excitement rushing through the veins when you board the airplane and then the relief when you finally land in your desired destination, is incredible. Suddenly you are in a whole diffrent world, a whole diffrent culture. It is very important to me, that we are able to see the whole planet that we are living on and experience all the different cultures and vibes that people from other parts of the world give you. (December, 2020)

Student

Austria

CHALLENGES

Regarding the idea of perpetuating cleaning and security measures in the food and beverage industry, I put myself in the consumer’s shoes – even if in the past the decision to return to a tourist destination was not directly influenced by this aspect, I believe that in the future cleanliness and security will play a decisive role for the holiday option. (July, 2020)

Tourism business representative

Romania

CONCERNS

My biggest concern is the economy. It is difficult to say how the different economies will develop but I think that 2021 or 2022 will still be very much affected by the crisis. So my concerns are about my financial situation and future.

I am also afraid that there might be a second wave and that everything might repeat itself. (June, 2020)

Student

Italy

IDEAS

Tourism flows should be reorganized within the accommodation infrastructure. A new infrastructure with external access for each room could be (re)built. The idea is not new, but from my point of view this kind of hotel was not sought in its true value, which is obvious after the pandemic: less risk of catching a virus. (July, 2020)

Tourism business representative

Romania

I CAN OFFER

Digital marketing, Consulting, Guests research, Data-driven decisions (May, 2020)

Tourism or convention office, event organizer

Slovenia

I NEED

We need more resources on digital solutions and on solutions for destination development, destination management and consumer behavior. (May, 2020)

Tourism or convention office, event organizer

Norway

SOLUTIONS

This is the first time we have found ourselves in such a crisis, so we do not know the solution and good practices. (September, 2020)

Tourism employee

Slovenia

EXPLOITATION

Criminals phishing company details to claim subsidies entitled for small businesses in various states of Germany. (May, 2020)

Researcher, academic

Germany

OTHER / SPOTTED

Whilst this is major setback for tourism as we know it and many businesses will suffer as a result, I at least hope this will present an opportunity for the industry to change for the better. A more sustainable approach to tourism is needed, perhaps this will kick start it. (May, 2020)

Tourism business representative

United Kingdom

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project