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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

CHALLENGES

We are trying to figure out, what kind of tourist are there going to be after the COVID-19. How can we address them?

How can we make our business stable?

How to connect with other regional stakeholders to be more stable and present in future market? (April, 2020)

Tourism business representative

Slovenia

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

Tourism is the industry our business operates in. It encapsulates everything we do. (April, 2020)

Tourism business representative

Canada

CHALLENGES

There are changing travel conditions and challenging times if you want to travel. But there are also cuttings in your personal life, like the university life. I haven't seen my colleagues from university since February. The learning from home is challenging because no one could tell you how you should do it, its new for everyone. At work, we had short-time work for about half a year, and we still don't know what happens next. (October, 2020)

Student

Austria

CONCERNS

I'm worried about losing my job - some co-workers have already been fired, some are still at home waiting for work.

The financial crisis that awaits us at the end of the pandemic and which will certainly have a negative impact on international travel. (September, 2020)

Tourism employee

Slovenia

IDEAS

1) Get connected - even with "enemies" - in your destination. The weakest determines the faith of all players of a destination in a pandemic situation.

2) Get digital - digitalization helps to make tourism resilient.

3) Get human - do not focus on profit, focus on customers.

4) Create experiences instead of money traps. (May, 2020)

Researcher, academic

Germany

I CAN OFFER

As a tourism student, I can currently contribute to the renovation of tourism by helping with various tourism-related projects where I feel I can contribute. (April, 2020)

Student

Slovenia

I NEED

I think that in the current situation we need in particular some workshops on current topics in tourism, as well as mentoring. Of course, the opportunity to gain experience in tourism companies. (April, 2020)

Student

Slovenia

SOLUTIONS

Not specifically, but it's crucial to use the right psychological procedures (right words, slogans, music, messages) in marketing purposes. The goal of that would be managing crowds of people (tourists) in order to diminish their anxiety, fear of other people and travelling around. (April, 2020)

Student

Slovenia

EXPLOITATION

Criminals phishing company details to claim subsidies entitled for small businesses in various states of Germany. (May, 2020)

Researcher, academic

Germany

OTHER / SPOTTED

We can not go back to normal after the covid19-crisis because before was a crisis too. Climate crisis should be handled like a bigger threat! (April, 2020)

Student

Germany

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project