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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

SOLUTIONS

Our country helps us. Without her help, businesses would have already collapsed. (July, 2020)

Tourism employee

Slovenia

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

Tourism has been my job and survival for the last 30 years. This is my way of life. (July, 2020)

Tourism employee

Slovenia

CHALLENGES

[Professor] To prepare my students for a post-COVID-19 world. (May, 2020)

Researcher, academic

Germany

CONCERNS

At first, of course, I was worried about my health. Nobody knew what was going to happen and therefore they had respect for this pandemic and I hoped that nobody from my circle of friends and family would get infected. But then I heard from friends who were infected that it was not bad for them at all and the flu was often stronger. From then on I was more worried about the economy and how to get out of this lockdown as debt-free as possible (June, 2020)

Student

Austria

IDEAS

Because staying at home all day and scrolling through old photos of your travels increases your desire to travel even more, I came up with an idea to virtually travel to the destination you have always wanted to go! On one website we would combine the countries, cities, attractions, etc. who have the technology to present themselves in a virtual way so they can show their product or experience to the wider public. Attractions could also market their products and offer the customer to buy a voucher for future visits to help with the financial crisis they are facing. The slogan would be something like this: Don't stop traveling, travel in a different (virtual) way! With this idea we also aim to encourage as many tourism business owners as possible to put their businesses in a virtual form to ensure that they can be seen even during these hard times. It gives them a chance right now to target more people and to improve their engagement. And when this crisis is over the site would still be active for fulfilling the same purpose - to give a chance to the providers to represent themselves in a virtual way. (March, 2020)

Student

Slovenia

I CAN OFFER

My willing to make the difference. Make the best of this time, you can’t change it and you have to live with it. You have to rethink about several things and find solutions. Don’t be shy. (June, 2020)

Student

Italy

I NEED

For tourist right now there is only the option to dream of future trips and looking back at past ones. Many destinations around the world already offer digital content to facilitate this. In the future it will be important to receive information about the immunity of the population and I am sure that less crowded destinations will be more popular in the short run. (April, 2020)

Tourist

Germany

SOLUTIONS

For me the best solution at that time was simply to make the best of it and rethink my lifestyle. I realized how important social contacts are and how little we actually appreciate it. I followed the rules and in the end I can say that I did everything I could to get through the pandemic quickly. (December, 2020)

Student

Austria

EXPLOITATION

Lots of people lose their jobs do to this crisis. Employees have to get rid of a lot of job places because they need to safe money and the people who are still working for this company get less paid than before. Lots of employees in Austria exploited the "Kurzarbeit" because they got money from the government but the workers in this company still worked the same amount of hours than before, but they got less income. (October, 2020)

Student

Austria

OTHER / SPOTTED

Home entertainment by the hand of tourism enterprises

This article explains that many tourism enterprises are keeping the contact with their clients, creating activities for kids and adults to help them go through these hard quarantine times. But, why do they do it if it is not their job?

The idea is keep in touch with the clients, even if they are not going to book anything with them right now, to remind clients that they will still be there when the things get stabilized, clients will remember them and start booking again. It is a long view strategy, but I think it is a smart movement from tourism enterprises instead of being just observers of the disaster.

See the original file here: https://www.hosteltur.com/135925_entretenimiento-en-casa-de-la-mano-de-las-empresas-turisticas.html (April, 2020)

Student

Spain

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project