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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

SOLUTIONS

Everyone can show everyone that renunciation is possible and necessary in this situation. Meanwhile, you can put your money into small businesses to keep the economy running, even if it is only for one take away dinner. (April, 2020)

Student

Germany

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

As I am tourism researcher and consultant tourism for me is a serious human activity with significant economic, social and environmental impacts (positive and negative) and an agent of change if managed correctly. (May, 2020)

Researcher, academic

Croatia

CHALLENGES

After COVID-19, we will face challenges in rebuilding trust within our markets that it will be safe to travel again. There might also come other travel trends that do not pay our region the attention. Companies will be economically weaker and might not be able to develop their service and competence, and we might loose the momentum we had where companies were eager to work with sustainability. Many companies might drop prices and stop caring about which clients they get, as long as they get clients. This can be challenging for the general quality level of tourism business in our region. Higher unemployment can lead to emigration from our region, with the result that it will be challenging for the local places to attract new people and for companies to find the right competence. There might be less willingness to contribute to development and marketing of tourism from the public government's side, as they might loose faith in tourism. (May, 2020)

Tourism or convention office, event organizer

Norway

CONCERNS

I am currently concerned with the timeline. The hospitality and tourism industry will take some time to recover, but there are contrasting views on how quickly the industry will recover. Some have more bullish views and believe that once an "all-clear" is issued we will have an influx of discretionary income spending from "stir-crazy" individuals. Others have more bearish views and believe that the risk aversion associated with the Coronavirus will have a more prolonged effect even after an "all-clear" is issued. (April, 2020)

Student

United States

IDEAS

Until there is a vaccine, we will have to get used to a new way of life, travel, socializing. (August, 2020)

Tourism employee

Slovenia

I CAN OFFER

Resources that each of us can contribute is humanity. It is important that even in such difficult times as these, no one forgets about the other. And because I am still quite young and fit, I can try to help others who are not doing so well as much as possible with all the possibilities I have. (December, 2020)

Student

Austria

I NEED

I think our company needs a good and positive employee force, including maintaining good HR practices and encouragement to give employees. Personally, the company also needs a plan from our boss going forward (as hard and uncertain as the world is making that on him). (April, 2020)

Tourism employee

United States

SOLUTIONS

Off the topic more personalized school system would drastically develop our country in a decade. For sure there would be more tourism and sustainability experts. https://www.youtube.com/watch?v=dqTTojTija8 (April, 2020)

Student

Slovenia

EXPLOITATION

VIPs saying we're all in this together to promote themselves. (April, 2020)

Student

Germany

OTHER / SPOTTED

Maybe finding financial solutions or funds for those who are now in existential crisis. I also think everyone who is working in culture sector or any other art branch is fearful of the future situation. I think we should really support those and find a way to make their lives easier. After all, art is what define us, makes us humans. (April, 2020)

Student

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project