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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

IDEAS

CRM - email clients: »Hey, you used our service last year, can we get in touch through Skype so you can tell us what you liked, what bothered you, etc.«, contact loyal customers and share your favorite memories with them, send a recipe of their favorite food, an e-book with tips for exploring the secret corners of your tourist destination (April, 2020)

Student

Slovenia

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

Tourism is the industry our business operates in. It encapsulates everything we do. (April, 2020)

Tourism business representative

Canada

CHALLENGES

Tourism will probably due to this crisis regressed, so most of tourism services will have a season full of loss. The challenge will be how fast will tourism companies solve the crisis and once again ˝rise from the ashes˝ and countinue. (April, 2020)

Student

Slovenia

CONCERNS

My biggest concern about tourism in the future is that people will travel just because they can, without higher motivation, making places overcrowded and creating tourist monoculture in destinations. (May, 2020)

Student

Slovenia

IDEAS

Many beautiful and culturally rich countries aren't given this kind of attention and are completely ignored by tourists. They can be visited safely and offer unique landscapes and experiences. In Djibouti, visitors can dive with Whale Sharks, while in Central African Republic, visitors can experience the African jungle and meet the native tribes who call the region home. Sao Tome & Principe has beaches that rival the popular spots in the Caribbean, while the mountains of Tajikistan are far more breathtaking than the far more popular (and over-visited) Swiss Alps. There should be a collective effort by travel influencers, media, and anyone in the industry to promote these destinations after Covid-19. We need to let the popular Instagram-famous destinations take a break to recover and we can revisit them in the future. (April, 2020)

Tourist

United States

I CAN OFFER

As a tourism student, I can currently contribute to the renovation of tourism by helping with various tourism-related projects where I feel I can contribute. (April, 2020)

Student

Slovenia

I NEED

COVID-19 is causing a spike in student questions about careers. I need advices via a online platform where students and I are able to ask questions of people with experience in particular fields. (October, 2020)

Student

Austria

SOLUTIONS

https://blog.zoom.us/wordpress/2020/03/04/best-practices-for-hosting-a-digital-event/ (April, 2020)

Tourism or convention office, event organizer

United States

EXPLOITATION

VIPs saying we're all in this together to promote themselves. (April, 2020)

Student

Germany

OTHER / SPOTTED

Communicate: build up your digital community now! Talk to you guests of tomorrow, contact the loyal guests and ask how are they doing. They will really appreciate it. Encourage people to stay home today and travel tomorrow. Share positive messages and make people dream about your destination. (April, 2020)

Tourism business representative

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project