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#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

OTHER / SPOTTED

Allow free travel insurance, people are afraid to book because they feel the risk to have their trip cancelled. (April, 2020)

Tourist

Italy

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

Tourism is the act of exploring the world or parts of it to gain a better understand of culture, history, and way of life of other people, as well as to experience natural environments different from where we live. (April, 2020)

Tourist

United States

CHALLENGES

For me as a person who travels a lot, it feels like I’m missing a part of freedom. Also, I am doing a lot of sports and it is not very motivating, if it’s unsure if the event in some other country will take place, and if yes, if I can travel their without going in quarantine or without any travel restrictions. (October, 2020)

Student

Austria

CONCERNS

My biggest concern is, that the infections are starting to rise again. In case that will happen I fear that the borders will be closed again and we can´t start our semester at university. (June, 2020)

Student

Italy

IDEAS

Collaboration - I think sanitation and personal touch will become even more important. I want to see the industry work with environmentally friendly and sustainable companies to promote a sustainable and clean future. There are so many companies that hotels can work with to lower their carbon footprint and be clean and safe. EX: The honest Co. Mrs. Meyers, etcc... (April, 2020)

Student

United States

I CAN OFFER

Sharing of efforts by OTA and fintech companies and so on. (April, 2020)

Researcher, academic

Japan

I NEED

Undisturbed places in the forest where I can swim in the forest, so to speak. Where I can relax and recover from everyday life. (June, 2020)

Student

Austria

SOLUTIONS

Not specifically, but it's crucial to use the right psychological procedures (right words, slogans, music, messages) in marketing purposes. The goal of that would be managing crowds of people (tourists) in order to diminish their anxiety, fear of other people and travelling around. (April, 2020)

Student

Slovenia

EXPLOITATION

Not do much an exploitation as such, but discounting I see amongst hotels in Japan will not save the industry as it causes the Prisoner's Dilemma. Everyone could suffer as a result. (April, 2020)

Student

Japan

OTHER / SPOTTED

Great to see initiative to re-think and evaluate tourism during the pandemic. Thank you. (April, 2020)

Student

Japan

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project