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#TourismFromZero initiative

Latest news:

The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

EXPLOITATION

Not do much an exploitation as such, but discounting I see amongst hotels in Japan will not save the industry as it causes the Prisoner's Dilemma. Everyone could suffer as a result. (April, 2020)

Student

Japan

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

A way of enriching myself. (October, 2020)

Tourist

Italy

CHALLENGES

Regarding the idea of perpetuating cleaning and security measures in the food and beverage industry, I put myself in the consumer’s shoes – even if in the past the decision to return to a tourist destination was not directly influenced by this aspect, I believe that in the future cleanliness and security will play a decisive role for the holiday option. (July, 2020)

Tourism business representative

Romania

CONCERNS

Although Covid-19 is likely the biggest global crisis since the second world war, it is still dwarfed in the long term by climate change. Yet the two problems have suggestive similarities. Both will require unusual levels of global cooperation. Both demand changes in behaviour today in the name of reducing suffering tomorrow. (April, 2020)

Student

Bosnia Herzegovina

IDEAS

Until there is a vaccine, we will have to get used to a new way of life, travel, socializing. (August, 2020)

Tourism employee

Slovenia

I CAN OFFER

I want to give you free insights, inspiration, information and best practices from which you can learn – to open and take your hostel or other type of accommodation to the next level. https://hostelobserver.com/ (July, 2020)

Tourism business representative

Germany

I NEED

Some resources I may need are contacts and a good platform to build upon if I wanted to put my ideas to practice. I don't know if a preexisting site would be best or something new, so I would need guidance from a lot of people! (April, 2020)

Student

United States

SOLUTIONS

Let’s think sustainable, responsible, ecologically and “boutique”. Definition of boutique: authentic experiences in the countryside, connecting local providers, non-mass tourism, uniqueness, local identity, local stories, inclusion of ethno-animation. (August, 2020)

Tourism employee

Slovenia

EXPLOITATION

Global airlines and hotels holding back payments or only providing credits to customers, yet laying people off, and seeking bailouts. (April, 2020)

Researcher, academic

Canada

OTHER / SPOTTED

Strategy for opening: personalize your offer. Think about how people will travel and plan how to highlight your strengths. Who will be your buyer? Prepare new experiences for individuals or really small groups involving the locals. (April, 2020)

Tourism business representative

Slovenia

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project