The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions.
So far we have received more than 900 responses in which these questions have been discussed::
How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
Which CHANGES would you like to see? If any?
What are your CHALLENGES and CONCERNS?
What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?
In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.
Don't forget to share YOUR insights (for the first time or again, with new observations):
The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.
I CAN OFFER
Our metodology for marketing is based on customer typologies, personas. We work a lot with models that combine the destination's resources and products with the personas that can be relevant for the destination. We also have resources regarding sustainability issues and culturally sensitivity in tourism, as we work a lot with Sami tourism. (May, 2020)
Tourism or convention office, event organizer
Norway
Explore #TourismFromZero perspectives
Different perspectives on the selected topic: ALL
Tourism business representative
Bosnia Herzegovina
Tourist
Singapore
Tourism business representative
Slovakia
#From Instagram
TOURISM MEANS
Tourism is an industry that that allows locations, businesses, and a local populace to offer a variety of products and services to a normally temporary population. (April, 2020)
Student
United States
CHALLENGES
A virtual meeting/webinar is the future trend for the convention/conference business. Event organizers may suffer revenue loss as these days "on-the-spot" meetings are not as popular as they were in the past. (April, 2020)
Tourism or convention office, event organizer
United States
CONCERNS
The future is uncertain, so it is very hard to make business decisions at the moment. Cash flow is the immediate concern. (April, 2020)
Tourism business representative
Slovenia
IDEAS
Reduce air traffic. Reduce car traffic. Increase bike tourism. Innsbruck was just so beautiful without any vehicle noises during the lockdown. (June, 2020)
Student
Austria
I CAN OFFER
Knowledge from being a general manager in a huge hostel. Project Management in a digital association. Online Marketing. Connecting technologies and trends to use them for business models for growth strategies. Motivation, enthusiasm and a "never give up, your survival is just an idea away" mentality! (May, 2020)
Tourism business representative
Germany
I NEED
We need a virus vaccine as soon as possible. We need to stop the spread of the virus so that we can travel and live as we once did. (August, 2020)
Tourism employee
Slovenia
SOLUTIONS
For the individual properties, it came down to providing refunds and vouchers for another stay to guests who had already booked for the next few months, as we know they won't be allowed to come stay due to state laws. As a company, we want to keep our employees safe and healthy as well, so telling the ones who can work to work from home. Keeping honest and open communication between the higher-ups and the employees about the status of the company, their working timeline, and honestly anything they have questions and concerns about. (April, 2020)
Tourism employee
United States
EXPLOITATION
Not do much an exploitation as such, but discounting I see amongst hotels in Japan will not save the industry as it causes the Prisoner's Dilemma. Everyone could suffer as a result. (April, 2020)
Student
Japan
OTHER / SPOTTED
I would suggest that at the end of this current crisis, as many organizations come together and try to help one another. Maybe one at that moment has more financial resources, the other more employees and thus support each other, because that is the only way for the states, organizations ... to recover. (March, 2020)
