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#TourismFromZero initiative

Latest news:



The 2020 pandemic and previous years’ overtourism issues showed us both the benefits, the relevance, and the limits of the tourism, hospitality and leisure industries for society. We cannot foresee the future, but we can listen to challenges and start developing solutions. 

So far we have received more than 900 responses in which these questions have been discussed::

  1. How should we IMAGINE tourism now that we have an opportunity to reset the way we do business?
  2. Which CHANGES would you like to see? If any?
  3. What are your CHALLENGES and CONCERNS?
  4. What are your IDEAS and SOLUTIONS to make it through the pandemic AND into a sustainable and innovative future of tourism?

In the name of the global tourism family, many thanks to every single one of you for the inspiring feedback. Your replies are summarized in the sections below.

Don't forget to share YOUR insights (for the first time or again, with new observations):

  

The 10 quotes below are updated every few minutes and elephant word-clouds are recalculated regularly based on your new survey entries. You have to refresh the page or revisit us every so often to see the changed content.

TOURISM MEANS

Tourism means a lot to me. Since I am employed in travel agency I would say I make a living from tourism. It is not just a job for me, because I always travel even during my annual leave. (September, 2020)

Tourism employee

Slovenia

Explore #TourismFromZero perspectives


Different perspectives on the selected topic: ALL

Tourism business representative

Bosnia Herzegovina

Tourist

Singapore

Tourism business representative

Slovakia

#From Instagram

TOURISM MEANS

Tourism has been employing me for 25 years. Given that this is a multiplicative activity that is alive and constantly changing, it also brings new challenges. Work in tourism is in all prespectives related to people. Tourist workers are also the best promoters of tourist destinations. (August, 2020)

Tourism employee

Slovenia

CHALLENGES

Cash-flow due to plummeting demand due to global market crash, border restrictions and public health fears. (April, 2020)

Tourism business representative

Canada

CONCERNS

We are concerned that we will face a third wave of infections in the autumn, which could be much larger than the first two. (August, 2020)

Tourism employee

Slovenia

IDEAS

The future of tourism is bright. After this crisis all people will want to do is travel. We need to focus on providing unique quality experiences for the travelers, sustainability and safety of a destination & happiness of the locals. (April, 2020)

Student

Slovenia

I CAN OFFER

Our metodology for marketing is based on customer typologies, personas. We work a lot with models that combine the destination's resources and products with the personas that can be relevant for the destination. We also have resources regarding sustainability issues and culturally sensitivity in tourism, as we work a lot with Sami tourism. (May, 2020)

Tourism or convention office, event organizer

Norway

I NEED

Another problem I see in this time is, that students are overwhelmed with work from home, which mainly consists of googling topics on the internet and describe them as i think does not fully take advantage of knowledge and ideas of students at all. (April, 2020)

Tourism employee

Slovenia

SOLUTIONS

We try to be in contact with our guests and followers through our social media. We are publishing more content for inspiration and also with a support for local businesses. (April, 2020)

Tourism or convention office, event organizer

Slovenia

EXPLOITATION

The media partly exploit the situation of the pandemic to get attention and generate sales. However, the media is not aware, or perhaps unfortunately they are - even sadder that this hype in the media - can make the population sick. (October, 2020)

Student

Austria

OTHER / SPOTTED

Allow free travel insurance, people are afraid to book because they feel the risk to have their trip cancelled. (April, 2020)

Tourist

Italy

#TourismFromZero 2020. All Rights Reserved. Disclaimer
Some activities within this AIRTH and Tourism 4.0 initiative are part of Tourism 4.0 TRL 3-6 project